FRENZ eggs

This packaging is designed for, FRENZ, an organic egg company that emphasizes on the free living condition of their hens. 

The concept is to deliver the brand message while using the least materials and waste, because less waste means a better environment for both human and animals.

Corrugated paper is used as the only material for this package for an environmental friendly design. The corrugated surface could also serve as shock reduction for egg protection. In between the eggs, the corrugated paper secures their position, making sure that no egg will get crushed from the farm to your kitchen.

 

For the printings on the box, brown is used as the only printing colour for a monotone simple and earthy feel. Brand logo is placed both on the top and the side so that it could be easily recognized even when stacked up in the supermarket.

2015 |

 

Packaging Design

Art Direction

Photography

Graphic Design

Student Project

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